The Vision

The need for a gateway for Asian Americans into American Society was first conceived in the early days of the 1970’s by Daniel K. Kim, then an entrepreneur and Insurance Industry Executive. The premise of this vision was to create an organization that could use its power and resources to dedicate, provide. and pave the way for Asians to settle and grow into vital members of this great nation.



Nearly a half century from the original vision and a quarter century from its formal inauguration as a non-profit organization in 1987 we are now poised to take the explosive growth in the Asian American population base and the advancement in technology to bring this vision to life. Thus, the National Association of Asian American Consumers